John Balkam

Director, EVERFI Sports & Entertainment

John Balkam develops social impact partnerships in the sports industry with the leading education technology company, EVERFI. EVERFI partners with organizations, institutions, and educators to revolutionize the way education is developed and delivered—using today’s technology to connect learning to the real world and equip communities with the skills they need for success in the 21st century.

John is also the Author of Three-Win Sponsorship, a new book (expected publication, Winter 2019) on how leading brands and properties are building deeper connections with consumers by integrating social and environmental impact into their sponsorship deals.