Worldwide Olympic Partners Bridgestone and Dow Team with Rio 2016 to Advance Education through Sport

2016.08.26-Bridgestone & Dow in Rio-IMAGE.jpgIn an effort to create new educational opportunities for students and teachers across Brazil, The Dow Chemical Company (NYSE: DOW), a global leader in science and innovation, and Bridgestone Corporation, the world’s largest tire and rubber company, worked with key stakeholders in cities throughout Brazil to support and evolve Transforma, the official education program of the Rio 2016 Olympic and Paralympic Games.

Aligning with its 2025 Sustainability Goals, Dow served as the premier corporate partner of Transforma and provided content focused on science and sport. Dow scientists worked in partnership with Rio 2016 educators to develop nine digital classes in physics, chemistry, biology and environmental studies that are taught through the lens of the Olympic Games.

In addition, Bridgestone reached more than 270,000 students through the creation of digital training modules for sustainability practices related to water, waste, animals and conscious consumption, as well as four television programs focused on sport and education. Bridgestone also helped organize sports festivals in these two communities that helped more than 1,200 students and 100 teachers engage with new Olympic and Paralympic sports, including diving, badminton, judo, table tennis and karate, among others.

“Bridgestone has a history of supporting sports in Brazil, and we are proud that through our Worldwide Olympic Partnership we can help advance a social legacy through sports and education,” said Fabio Fossen, president of Bridgestone Brazil. “We are honored to collaborate with a fellow TOP to support Transforma in this important work and bring the excitement of the Olympic Games beyond Rio de Janeiro.”

Read the full press release here.

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