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Eagles to Launch Bottle Cap Recycling Program at Lincoln Financial Field

By IAN BUSHKYW Newsradio

2018.09.18-Eagles Braskem recycling program-IMAGE

PHILADELPHIA (KYW Newsradio) — The next opponents to be tackled by the Eagles… are bottle caps.

The team has announced a partnership with Braskem, the Philadelphia-based plastics giant, on a major recycling push.

Bottle caps collected at Lincoln Financial Field and the NovaCare Complex will be recycled and made into new products.

The Eagles say the effort will be highlighted in an interactive fan zone at the Linc’s HeadHouse Plaza. Students in several dozen local schools will receive access to an online education pogram for science, technology, engineering and math careers.

Read the full article here.

Responding to U.S. Recycling Crisis, Leading Bin Manufacturers Join The Society-Wide Standardized Label Solution

Recycle Across America
Press Release


Photo Credit: Recycle Across America

Photo Credit: Recycle Across America

Minneapolis, MN – August 23, 2018: China has historically purchased more than 30% of U.S. recyclables. However, in January of this year, they enacted the China National Sword Policy, banning the purchase of the majority of U.S. recyclables due to the high levels of garbage mixed in with the recyclables (also known as contamination). As a result of the ban, China now purchases less than 3% of U.S. recyclables. China’s reaction to the contaminated recycling from the U.S. has led to a collapse in recycling markets, causing much of U.S. recyclables to be sent to landfills.

In a historic effort to resolve this crisis, leading bin manufacturers, including BearSaver, Bigbelly Smart Waste and Recycling Systems, CleanRiver Recycling Solutions, EZ Dump Commercial, Landmark Studio & Design, Max-R, and Securr are joining forces with 501(c)(3) nonprofit organization Recycle Across America (RAA) to offer the standardized recycling labels on their recycling, compost and trash bins to make it easy for the public to recycle properly throughout society. They are joining this national movement to help eliminate the public’s confusion at the bin, which has been the primary cause of the contaminated recycling and China’s ban.

To date, there are nearly nine million standardized labels displayed on recycling bins throughout the U.S., which are proving to often double and triple recycling levels and significantly reduce or eliminate the contamination. In turn, the standardized labels help reduce the cost of processing the recyclables and allow manufacturers in many industries to have access to high quality recycled commodities at  competitive prices, thereby preventing the depletion of finite natural resources.

“There is an environmental bottleneck that has been happening as a result of public confusion, apathy, and skepticism with recycling, which has been the byproduct of inconsistent labels throughout society. That’s why this is truly a historic moment to have these bin manufacturers demonstrate their leadership, uniting with this solution on behalf of their customers and the public. They understand the societal,  environmental and industry benefits that come when the public can instantly know how to recycle right, wherever they are in the U.S.” said Mitch Hedlund, Founder of Recycle Across America.

Additionally, RAA has launched a coast to coast celebrity-led public service (PSA) campaign called, “Let’s recycle right!(R)” to bring attention to the standardized labels solution and the need for proper recycling. As the largest multi-media campaign in U.S. history created to help society recycle right, the TV  commercials are airing in all of the major cities across the U.S. and have already been increasing the adoption of the standardized labels for bins.

Read more about this release and Recycle Across America here.


Video Release: Vestas 11th Hour Racing Leading Sustainability On and Off the Water

Vestas 11th Hour Racing

When Vestas 11th Hour Racing set off to race around the world, they also set off on a mission to be the most sustainable team to ever compete in the Volvo Ocean Race, backed by the support of their two co-title partners Vestas and 11th Hour Racing. ‘Leading Sustainability,’ the team’s summary video of their efforts to accomplish this goal, reveals what it takes to incorporate sustainability into every aspect of a professional sports team, how this shared mission brought the team together, and how they addressed sustainability in the face of adversity.

Some key sustainability accomplishments of Vestas 11th Hour Racing in the 2017-18 Volvo Ocean Race:

  • The team calculated and offset their carbon footprint of 1218 tonnes of CO2 emitted. The offset will be carried out through Seagrass Grow, a program of the Ocean Foundation. It is estimated that seagrass is up to 35x more effective than Amazonian rainforests in their carbon uptake and storage abilities. Vestas 11th Hour Racing is the first Volvo Ocean Race team to track and offset their carbon footprint.
  • Through their legacy project with 11th Hour Racing, the team awarded $120,000 in grant funding to local environmental organizations ($10,000 at each stopover) to support and raise awareness to the incredible efforts happening worldwide to restore ocean health. (See Route Map below with names of organizations.)
  • By adopting Meatless Mondays, the team reduced their carbon footprint by 2.72 tonnes and prevented the use of 671,000 liters of water. These actions not only helped the team reduce their water usage and carbon footprint, but it helped them raise awareness of this global movement. In fact, if you eat just one less burger per week, over the course of a year, it’s the same as driving 320 miles less in your car.
  • 92% of the team’s accommodations were within walking, biking, or public transport distance from the race villages. This careful planning enabled the team to reduce their reliance on cars and taxis as well as their overall carbon footprint.
  • 99,300 people visited the public Exploration Zone in the team base, learning about renewable energy, ocean science, the circular economy, and microplastic pollution. Additionally, over 550,000 people viewed the team’s sustainability-focused videos on social media
  • The team was able to achieve a 74% diversion rate (62% recycling 13% composting) meaning that only 26% of their waste went to the landfill. By comparison, according to the World Economic Forum, Germany has the highest recycling rate in the world at 56%.
  • The team removed 212 kilos of trash from beaches. Combined with the 2.1 tons of abandoned fishing gear that will be removed from the ocean by 11th Hour Racing’s grantee Healthy Seas, the team will compensate for the waste they sent to landfill, and for the rig and sails lost overboard during their dismasting in the Southern Ocean.

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