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Blog Archives

NHL, Green Sports Alliance Making Impact

by Jon Lane @JonLaneNHL / NHL.com Staff Writer

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On a personal level, Green Sports Alliance Executive Director Justin J. Zeulner has a 12-year-old daughter who as a figure skater spends hours in community facilities. With thousands of people interacting on a sheet of ice on a monthly basis, Zeulner sees first-hand the importance of what the NHL has helped accomplish since becoming a member of the Alliance in June 2011.

The Alliance promotes healthy, sustainable communities and inspires sports leagues, teams, venues, their partners and millions of fans to embrace energy and water efficiency. To have the NHL and its teams involved has taken the cause to new levels.

“The opportunity for the NHL to support the further development of new buildings and renovations of existing buildings, to make sure these community centers are sustainable economically and financially is extremely important,” Zeulner said. “The future generation of athletes, whether they’re figure skaters or hockey players, requires some bold leadership. And the NHL is paving the way.”

The League has accomplished plenty with NHL Green, its sustainability initiative committed to improving hockey’s environmental impact, and the launch of Greener Week in 2016, which focuses on working with community rinks in North America to measure and evaluate the environmental impact of the greater hockey community.

NHL arenas are using alternative, more environmentally-friendly energy sources. The 2016 and 2017 NHL All-Star Games each were played under LED game light technology that reduced glare, improved game presentation and visibility for players, and reduced energy usage. The NHL also is the first professional sports league in North America to issue a sustainability report, documenting and disclosing its carbon footprint.

NHL Commissioner Gary Bettman was honored with the Alliance’s highest recognition, the Environmental Leadership Award, for the work the League and NHL Green has done with teams and arenas. As a result, Zeulner said, all private sector businesses put together sustainability reports in their filings every year.

“What that inspires is incredible,” Zeulner said. “All sports, whether it’s the private sector side or it’s the sports teams themselves and the leagues and the venues they play in, everybody should be measuring and reporting on their impacts. Once you do that, you start to set the bar and of course you want to get better every year. That’s really what we’re all about, is playing greener. That was the first major milestone from a league perspective to issue that report. We supported and aided in putting that together.”

Zeulner’s vision is to further engage fans, get them involved and keep the movement going. The League has done its part; the NHL is the 26th largest user of green power in the U.S., according to the United States Environmental Protection Agency’s Green Power Partnership, and the only sports league to appear on the Top 100 list.

“Imagine if all sports participated in the support and the advancement of renewal power in North America? The NHL has already proven that’s possible,” Zeulner said. “What can be inspired by being one of the largest users of green power in the U.S. is astonishing. So we’re looking to see if all sport can join the NHL and their leadership in this space to advance that here in the United States.”

Read the full story here.

LA Kings Green: Team Launches Sustainable Initiatives

by LA Kings PR @LAKingsPR / LAKings.com

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The LA Kings today announced their latest initiative: LA Kings Green, an umbrella program to encompass the team’s sustainable initiatives.

In recognition that environmental issues directly impact hockey, a sport that is often learned atop of frozen ponds, LA Kings Green aims to bring more awareness to the most critical environmental issues and will continue to drive positive impact through arena operations as well as fan and community engagement.

In collaboration with AEG 1EARTH, AEG’s corporate-wide sustainability program, LA Kings Green addresses a wide-range of sustainability-related topics. The focus of Kings Green is threefold:

  • Arena Operations: Regular upgrades to the facility to improve its efficiency and maintain STAPLES Center’s status as an industry leader in sustainable practices.
  • Fan Engagement: Positive, actionable information learned at STAPLES Center and on the LA Kings website to apply at home.
  • Community Engagement: Practical opportunities for fans to reduce their environmental footprint through community service events.

“We’re always looking for more ways to enhance fan engagement and the game-day experience. STAPLES Center prioritizes environmental sustainability: This is an ISO-14001-certified building, has had array of rooftop solar panels since 2009, was the first US NHL arena to install LED sports lights, and, most recently, Former Vice President Al Gore and other dignitaries helped us celebrate the installation of our new 500-kilowatt Bloom Energy fuel cell, which will further help reduce the arena’s carbon footprint,” said Lee Zeidman, President, STAPLES Center and L.A. LIVE. “We’re excited to support the LA Kings with the launch of their new sustainability initiative, Kings Green. This program will add significant value to communicating environmental best practices to our guests.”

Read the full story here.

Announcing the Results of the 3rd Annual Pac-12 Zero Waste Bowl

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In partnership with the Green Sports Alliance, 100% of Pac-12 universities participated in the third annual Pac-12 Zero Waste Bowl. The goal of the event was to see which university could divert the most waste from the landfill at a selected men’s or women’s home game during the Fall 2016 football season, as well as which school used the most innovative methods to expand the reach and impact of the competition.

The Pac-12 Road Zero Waste Bowl provides a friendly and spirited platform for Pac-12 universities to engage on best practices in athletic event waste diversion and to learn how each campus strives toward zero waste goals. In addition to overall waste diversion rate, the universities are scored on innovation, partnership and participation, and fan engagement. Also for the first time, special awards were given for Fan Engagement, Athlete/Player Engagement, and the Most Improved School (from the previous competition).

Results for the Pac-12 Zero Waste Bowl were determined by a panel of four independent judges. We congratulate all the Pac-12 campuses for their dedicated efforts and participation!  The Green Sports Alliance is proud to support this unique activation highlighting the sustainability leadership of the Pac-12.

Fall 2016 Pac-12 Zero Waste Bowl Challenge Final Results:

  • 1st Place: University of Southern California
    • Achieved a diversion rate of 94%
  • 2nd Place: Arizona State University
    • Achieved a diversion rate of 93%
  • 3rd Place: University of Colorado, Boulder
    • Achieved a diversion rate of 87%

An honorable mention goes out to two additional schools, who achieved diversion rates of 75% (University of Washington) and 70% (University of Arizona)

Fall 2016 Pac-12 Zero Waste Bowl Challenge Special Awards:

  • Fan Engagement Award: Stanford University
  • Athlete/Player Engagement: Oregon State University
  • Most Improved: University of Southern California

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About the Pac-12 Conference
The Conference has a tradition as the “Conference of Champions,” leading the nation in NCAA Championships in 48 of the last 54 years, with 476 NCAA team titles overall. The Conference comprises 12 leading U.S. universities: The University of Arizona, Arizona State University, the University of California-Berkeley, the University of California at Los Angeles (UCLA), the University of Colorado, the University of Oregon, Oregon State University, Stanford University, the University of Southern California, the University of Utah, the University of Washington and Washington State University. For more information on the Conference’s programs, member institutions, and Commissioner Larry Scott, go to www.pac-12.com/conference.

About the Green Sports Alliance
The Green Sports Alliance leverages the cultural and market influence of sports to promote healthy, sustainable communities where people live and play. The Alliance inspires sports leagues, teams, venues, their partners and millions of fans to embrace renewable energy, healthy food, recycling, water efficiency, safer chemicals and other environmentally preferable practices. Alliance members represent nearly 400 sports teams and venues from 15 sports leagues in 14 countries.

Since launching nationally in March of 2011, the Alliance has grown from 6 teams from 6 leagues to nearly 400 sports teams and venues from 20 different sports leagues and 14 countries. Currently, 30 NCAA affiliated universities are members of the Alliance.

Visit  www.greensportsalliance.org to learn more. Interested in membership? Email the Alliance Membership Manager Rahul Devaskar at rahul@greensportsalliance.org.

MEMBERS INCLUDE...
382
TOTAL MEMBERS
180
TEAMS
187
VENUES
15
LEAGUES